The Lost World Of She

First Lady Beauty Loft Branding

Kendal reached out to me because she wanted to create a logo for her business. She was just starting her own beauty business and a logo would be the start of bringing her vision together and would have her come across as professional to future clients.

We talked about her vision for the company and how a logo will get her business started. Kendal was starting from square one and needed an identity. Creating a logo would allow her to show her company to the world and make her come across as professional. She also wanted to create a logo that could combine her culture and passion all in one. For this project, we agreed I would create a logo for her.

Kendall adored her new logo and said it was better than what she expected. Both the logo and branding guide were great resources that allowed her to have a jumping off point with her brand. It was great working with her and seeing her company grow has been so much fun.

Project Type

Logo Design & Simplified Branding Guide

Tools Used

Adobe Illustrator • Adobe Fresco

Client

First Lady Beauty Loft

Year

2018